HeyGen Pricing in 2026

● Last verified: April 1, 2026

Pricing tiers

Tier	Price	Details
Free	$0	1 free credit, watermarked
Starter	$24/mo	Entry-level paid tier
Pro	$72/mo	Professional tier with expanded limits
Enterprise	$180/mo	Enterprise tier with priority support

Avatar-based, not generative. Strong for corporate training and localization.

How HeyGen compares on price

Tool	Starting	Pro	API/sec
HeyGen	$24	$72	N/A
Synthesia	$22	$67	N/A

Is HeyGen worth it?

We rate HeyGen 6.5/10 for value. HeyGen serves a completely different market from generative tools like Runway or Kling. It creates talking-head avatar videos, not cinematic AI content. We do not use HeyGen in our production pipeline because our clients expect craft-quality output, and avatar-based video cannot deliver that. HeyGen is the right tool for corporate training videos, product walkthroughs, and multilingual content localization. If a client asks for talking-head content, we recommend HeyGen directly rather than trying to produce it with generative tools.

More on HeyGen

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Frequently asked questions

How much does HeyGen cost per month?▾

HeyGen starts at $24/month. The Pro tier is $72/month. Enterprise is $180/month.

Does HeyGen have a free plan?▾

Yes. 1 free credit, watermarked

What does HeyGen API cost?▾

HeyGen offers API access. Check their pricing page for current rates.

Is HeyGen worth the price?▾

We rate HeyGen 6.5/10 for value. It is reasonably priced for what it delivers.

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